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One of Southern California's biggest entertainment hubs has become a battleground over big-money billboards
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If you've ever visited any of Inglewood's entertainment venues, you've noticed the not-so-subtle ways marketers are looking to grab your attention.
More than 100 digital billboards and displays are installed across the city, mostly along medians and above major roadways.
A stadium-supported initiative is looking to eliminate much of the digital billboard program.
Supporters of the digital billboard program, including Sheila Cutchlow say they draw major brands, bringing generational wealth to her family as her home value has risen significantly.
The city clerk says two of the three petitions are awaiting the city council's review to qualify for the November ballot.