Forget the perfect woman. Instead, Stripe & Stare celebrates women who are confident and insecure, ambitious and exhausted, glamorous and wearing yesterday’s leggings, often within the same afternoon. “We started Stripe & Stare because we are these women. If we can make one part of your day feel effortlessly comfortable, then we’ve done our job,” said Katie Lopes, CEO and co-founder, Stripe & Stare. The TV advert is now live across YouTube, Netflix, Amazon Prime, Sky, ITVX and 4oD.