So far, so Bed, Bath & Beyond 101. OK, but is Neighborhood Intelligence still a retailer as Bed, Bath & Beyond was? Is it suddenly more toxic than it was during the 'Bed, Bath & Beyond The Grave' years of its original decline? Neighborhood Intelligence will also look to leverage open source tech and invest CapEx on its proprietary data and operating capabilities. So, it’s a long game....assuming we stick at it longer than we did in bringing Bed, Bath & Beyond back from the grave!