Fidelity International’s adviser platform has partnered with ZeroKey to simplify how it integrates with third-party technology providers. Through ZeroKey’s connections to third-party technology providers, the collaboration will reduce the need for advisers to rekey data manually and deliver greater data accuracy. Paul Richards, head of adviser distribution at Fidelity Adviser Solutions, said: “Our advisers consistently tell us that one of their greatest challenges is how they can improve operational efficiency enabling them to spend less time on administration and more time with their clients. By partnering with ZeroKey, we can streamline administrative processes and reduce the need for manual data rekeying without any additional charges. Joseph Williams, co-founder and CEO of ZeroKey, added: “Integrations are vital not only to help financial advice firms eliminate data rekeying, but to facilitate choice without compromise.