AIME has made two key executive appointments in Monica Kent-Giles, AIME marketing director and Brooke Campbell, AIME buyer engagement director. The appointments strengthen the leadership team as preparations ramp up for AIME 2027 to be held in Melbourne next February. Silke Calder, AIME event director who enters her seventh year leading the AIME team ahead of the 2027 show, says the new appointments will bring fresh perspectives and complement the broad experience of the team overall. Kent-Giles brings extensive executive experience in brand management, internal and external communications, digital marketing and events across APAC, EMEA and the USA. Campbell brings over 20 years of specialised experience across hotels, wholesale, corporate, events, convention centres and destination bureaux.