The footage has been viewed hundreds of thousands of times across social media platforms. The 25-year-old influencer sometimes displayed jewelry bearing the initials “MZ,” a reference to El Mayo Zambada. Los Chapitos are locked in conflict with El Mayo’s supporters, while both El Chapo and El Mayo are in U.S. custody. The world of social media generates vast sums of money. Some had posed on social media with firearms and luxury properties.