I will be stepping into the role of design director here at The Collegian for the next year. There has been a noticeable shift in my generation — a new countermovement that we are on the brink of entering: the desire to own physical media. As a provider of a product of physical media ourselves, we had to ask ourselves: Why? Rather, they are often made in direct negation to the predatory practices of social media companies and their algorithms. Reach Alli Adams at visuals@collegian.com or on social media @RMCollegian.