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NJ’s Larson Ford marks 70 years of facing challenges head-on
['Jaelyn Campbell', 'Jason Becknell']
CBT News
Mobile service and pickup and deliveryCurrently, Larson Ford operates five mobile service vehicles, each equipped slightly differently to handle a range of repairs.
Customers scheduling service can choose between mobile service or bringing their vehicle in.
Larson notes that mobile service has now become the dealership’s most popular option.
Running a successful dealership, Larson says, comes down to a willingness to adapt without losing sight of what built the business in the first place.
He credits that mindset for carrying Larson Ford through 70 years and three generations, and into the future.