Strauss Zelnick, CEO of Take-Two, has revealed that the Grand Theft Auto VI Ultimate Edition, which retails for $99.99, is currently taking more preorders than the standard version of the game. In the case of Grand Theft Auto 5, it’s continued to sell, we’ve sold 230 million units and it’s continued to perform through three console generations. So in that case, it was and remains the standard bearer, not just for our company but also for the industry over 13 years. When quizzed about what version of the game users are preordering, he replied, “Both. However, he didn’t rule out releasing physical editions of its games down the line, liking the process to vinyl in the record business.