| BY Ricki Green |Pandora has launched an integrated campaign for its new Pandora Wonders collection, featuring limited edition charms each finished with freshwater baroque pearls and 14 carat gold plating. The execution transformed the retail environment into an immersive brand experience, designed to showcase the stunning Pandora Wonders Collection. Says Jess Donovan, Marketing Director at Pandora: ““Pandora Wonders celebrates the beauty of self-expression through meaningful design, and we wanted the launch to reflect that same sense of creativity and discovery – anything but ordinary. Dentsu understood that we wanted to inspire curiosity and celebrate individuality, like how the Pandora Wonders collection invites people to embrace creativity, express themselves, and find wonder in every detail.” The Pandora Wonders collection is available now in selected Pandora stores nationally and online.