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The OREO Brand & BTS Movement is On
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While the unique OREO cookie embossments celebrate the BTS fandom, the design on the Limited-Edition OREO & BTS Cookie Packs is a vibrant homage to South Korea’s iconic street market culture - a bustling tapestry of sights, sounds, and delicious food like hotteok.
The pack is also the start of a global movement the OREO brand created for fans.
Inspired by the fandom’s letter-writing tradition, we’re rallying OREO and BTS fans to help create the world’s largest love letter to BTS.To join the movement, scan the QR code on the Limited-Edition OREO & BTS Cookie Pack or visit oreo.co.za/bts for a chance to win exclusive OREO brand & BTS prizes and see what’s next.
“OREO continues to deliver playful connections and experiences as only the OREO brand can do.
Through the global partnership with BTS, we are uniting both OREO and BTS fans in a shared passion,” says Marli Visagie Biscuits Category Lead for Mondelēz South Africa.