Having found comfort in his own effortless, Americana-esque-but-with-a-slight-edge personal style aesthetic, it makes perfect sense that Todd, alongside Obsession‘s Inde Navarrette, finds himself fronting Gap’s “Denim on your own” music video. Malcolm Todd: The biggest correlation between my style and my music is authenticity. I feel enabled to wear whatever I feel, and I feel enabled to write whatever I feel. You love a good pair of jeans, so it only makes sense you’re fronting this Gap “Denim on your own” campaign. The visual really feels like it belongs in the Malcolm Todd creative world.