In Brief: Cendyn has expanded its payment ecosystem by partnering with multiple payment providers, aiming to reduce cart abandonment and increase direct bookings for hotels through streamlined and flexible online payment options. Cendyn Expands Payment Ecosystem Tackling Cart Abandonment - Image Credit Unsplash+Unified payment framework removes direct booking friction, provides hotels with greater operational control, and delivers flexibility to facilitate booking conversionCendyn, the leading hospitality marketing software and services platform, has launched a new unified payment framework within the Cendyn CRS to help reduce cart abandonment for direct bookings. With four new integrations to leading payment platforms, the Cendyn CRS now removes payment friction, providing guests with greater choice and enables hotel finance teams to remain in full control of how transactions are structured, collected, and reconciled. By augmenting payment and financial management capabilities, hotels can reduce poor digital experiences, which cause 52% of travelers to abandon their cart [Siteminder 2025]. The Cendyn CRS payment ecosystem is available as part of a standard subscription to Cendyn CRS.