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IP valuation 101: Key factors behind your IP's true worth
['Sara-Jane Pluke', 'Martin Myers', 'Nishaat Slamdien', 'Ryan Tucker', 'Rual Grobler', 'Terry Levin', 'Karabo Ledwaba', 'Katja Hamilton', 'Tech Oasis Systems', 'Evan-Lee Courie']
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Every IP asset is unique in its scope, its remaining term, its commercial application, and the competitive advantage it actually creates.
Similarly, a patent developed at significant expense may have limited commercial value if the market moved in a different direction.
The result is that IP valuation requires judgment as much as methodology.
What drives the numberWhichever approach is applied, several factors consistently influence IP value.
And enforceability matters: IP that has been tested and upheld carries more weight than rights that have never been challenged.