With a career spanning some of Australia’s leading agencies and campaigns, Ant Melder has established himself as a creative leader with a knack for turning strong ideas into distinctive work. In this week’s Fast 10, B&T’s very own David Hovenden and Melder get into the business of doing things that matter, embracing the cringe and Liverpool FC dreams. Ant Melder: When I look back on my career so far, I like to think the snotty, impossible-to-impress know-it-all 17-year old Ant Melder would actually be pretty impressed. ), co-writing a rap track, co-founding (with UTS) the Cocogun Creative Scholarship for Indigenous Students, exhibiting my ‘art’, and rebooting the iconic Economist campaign. His words: “However big you think you’re thinking, it’s too small.