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‘Everyone’s Dirty Secret’: Mischief & Wonder Co-Founders On Selling Risky TV
['Mia Rogers']
B&TB&T
Ask Emma Lamb and Leigh Aramberri, the founders of Mischief and Wonder, what makes a TV show a hit and they won’t give you a straight answer.
The reality production duo — behind Turned On: Dirty Sexy Money, I’m a Celebrity… Get Me Out of Here!
The genre remains, as Lamb put it, “everyone’s dirty secret”.
The bigger issue, they argued, is that the metrics buyers and broadcasters actually care about have splintered.
That same instinct showed up again when the conversation turned to the Stan Original reality docudrama, Turned On: Dirty Sexy Money.