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ChatGPT Ads Updates: oCPC, Dynamic URLs, Muti-Product Carousel & More
['Barry Schwartz']
Search Engine Roundtable
Earlier this week, OpenAI sent an email to advertisers about new ChatGPT Ads Manager product updates.
These updates include testing a new multi-product carousel format for product feed campaigns, plus a number of updates to the ad manager itself.
OpenAI said it has started testing a carousel format for product feed ads that shows multiple products from an advertiser in a single unit.
New ways to create conversion-optimized (oCPC) campaigns: You can now clone an existing CPC campaign into a new oCPC campaign or create oCPC campaigns in bulk.
ChatGPT Ads Product Updates including multi-product carousel format for product feed campaigns pic.twitter.com/TWMRyCOCy2 — Barry Schwartz (@rustybrick) August 5, 2026Note, the new multi-product carousel ad format is live:Whoa, this is big news for advertising in ChatGPT for eCommerce stores.