Ads for the national ‘Let’s Stop Bullying’ campaign have already begun, and a dedicated website has been set up to provide free resources to young people, parents, carers, and school communities to stop bullying. The slogan for the new advertising blitz is ‘Bullying is harder to spot than you think’ and features school-aged children asking the audience if they can tell which child is being bullied. Half of the $10 million investment for the national campaign will go towards advertising, and marks the first time an Australian-wide anti-bullying advertising campaign has been run.