A man was spotted living inside a fully furnished room built into a billboard along Los Angeles’ Sunset Boulevard as part of a promotion for Netflix’s new sci-fi thriller “The Last House.” A traffic-stopping reaction from the publicThe unusual sight quickly drew attention from residents and drivers passing through one of Los Angeles' most heavily trafficked entertainment corridors. Miro Markarian, who visited the site after receiving a notification through a neighborhood safety app, described the reaction to CBS Los Angeles. A local resident identified by NBC Los Angeles as Yuck Stew offered a similarly surprised reaction after noticing a crowd gathering to look up at the structure. News and The Hollywood Reporter, along with on-camera interviews with passersby conducted by CBS Los Angeles, NBC Los Angeles and KTLA.