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Aesop brings Women’s Library initiative to travel retail in Hainan
['Naomi Chadderton']
TRBusiness - Feed
Image Credit: AesopAesop has launched its annual Women’s Library initiative in global travel retail for the first time, transforming its store in Sanya, Hainan into a literary space celebrating female authors throughout July.
The Hainan activation forms part of the 2026 edition of the Aesop Women’s Library, which has distributed more than 115,000 books globally since its launch in 2021.
To extend the initiative beyond its own retail space, Aesop has partnered with coffee roaster % Arabica.
The Women’s Library is being rolled out across selected Aesop locations worldwide, with some stores replacing their product displays entirely with books, while others feature dedicated reading areas.
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