Helmsley will host the start of the fourth stage of the Lloyds Tour of Britain on September 5, with community celebrations set to coincide with the launch of the Heart of Helmsley scheme. Helmsley is set to welcome the Lloyds Tour of Britain on September 5 (Image: Supplied)"It’s an excellent initiative, very much driven by local people. Part of the event's route will showcase the Howardian Hills National Landscape, a 204-square-kilometre area of rolling countryside, farmland, villages, and historic estates. Designated as an Area of Outstanding Natural Beauty in 1987 and renamed in 2023, the landscape is managed by the Howardian Hills Partnership. More information about the Howardian Hills National Landscape and the work of the partnership is available at www.howardianhills.org.uk.