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Dodge Goes the Porsche Route and Makes Custom Paint Colors Available to the Masses
['Byron Hurd', 'Caleb Jacobs', 'Stephen Edelstein', 'Joel Feder', 'Andrew P. Collins', 'Adam Ismail']
The Drive
Soon, Dodge Charger buyers will be able to select from a far more extensive list of paint colors, rather than being restricted by model and trim availability.
For the time being, the brand is simply referring to it as “Color Jailbreak,” and it’s pretty much exactly what it sounds like.
“The Color Jailbreak program cracks open the rainbow and gives more Dodge enthusiasts the chance to go crazy and color beyond the standard Dodge palette, with a starting U.S. MSRP targeted at the masses rather than the select few.”
Stellantis Stellantis Stellantis Stellantis Stellantis StellantisWe’ll have to wait to find out exactly what that MSRP is.
Stellantis Stellantis StellantisTo that end, Dodge also announced that a new tinted stripe package will be available on 2027 models (Charger and Durango alike).