During the company’s latest meeting with shareholders, Take-Two CEO Strauss Zelnick said that the digital market has become the dominant way people buy games and is also the most convenient option for players. Physical Game Discs No Longer Make Sense for Players, Take-Two CEO Claims“Our business is well over 90% digitally distributed,” the CEO said. So in certain instances, especially if it’s a big game, discs just — and note I said discs — don’t really make sense for the consumer. While many players who prefer physical games and collectors have criticized the move away from discs, several developers share Take-Two’s opinion. Speaking of GTA 6, Take-Two CEO Strauss Zelnick was also asked about the game’s $80 price tag, saying that calling it an “incredible bargain” is a “gross understatement.”