Viral creators Tay and Alex, a British-American couple known for comparing UK and US culture, food and everyday life, recently travelled to the city to visit the McVitie's factory shop. The video, which has already attracted more than 100,000 views on TikTok, shows the pair stocking up on discounted biscuits and crackers. Although filming was not permitted inside the shop, the pair emerged carrying two bags full of products. "They have Carr's, they have Jacob's, they have McVitie's all in there together. The pair regularly post videos exploring British food, traditions and lifestyle differences, often drawing millions of views across their social media channels.