Akanksha Chamola to host Not Your Sanskari Show as part of Balaji Telefilms partnershipBalaji Telefilms has announced a new creator-focused digital initiative aimed at collaborating with content creators and entertainment personalities to develop original digital formats and expand their presence across platforms. Akanksha Chamola to host Not Your Sanskari Show as part of Balaji Telefilms partnershipActor and digital personality Akanksha Chamola has become the first creator to join the initiative. Akanksha Chamola on her new digital journeySpeaking about the partnership, Akanksha Chamola said the move marks a new phase in her career and will allow audiences to see a different side of her: "I've always believed that there's so much more to me than what audiences see on screen. She added that collaborating with Balaji Telefilms goes beyond creating individual projects: "Partnering with Balaji Telefilms feels like the perfect next chapter because we're not just creating content, we're building a long-term digital identity." Balaji Telefilms outlines creator-focused visionBalaji Telefilms said the new vertical is designed to support creators in developing original digital content while helping them strengthen their personal brands and expand audience engagement.