None
IT
DART Customer Satisfaction Reaches Six-Year High
[]
Metro Magazine
Dallas Area Rapid Transit (DART) achieved record marks for rider loyalty and satisfaction, signaling growing confidence in the agency and its customer experience, according to the agency.
NPS measures customers’ willingness to recommend a service on a scale of zero to 10.
Scores can range from minus 100 to 100, with a positive score indicating that promoters outnumber detractors.
The survey showed broad improvements across different rider demographics, types, and travel modes, reflecting systemwide progress rather than gains within a specific group.
"We're encouraged to see more riders recommending DART and expressing greater confidence in the system.