They have been left angered and frustrated by the licensing measures introduced by Great Yarmouth Borough Council (GYBC), which they say are costing them thousands of pounds. A spokesman for Great Yarmouth Borough Council said it is working to identify properties in the area not licensed and will take enforcement action where needed. Great Yarmouth Town Hall (Image: Denise Bradley)Critics declared the scheme as “not fit for purpose” and “not user-friendly.” Paul Cunningham, chairman of the Eastern Landlords Association (Image: Newsquest)"Good landlords are complying. A map of Great Yarmouth Borough showing the density of privately rented properties in Nelson, Central and Northgate and Southtown and Cobholm wards.