Apple’s fall iPhone event is expected to look different this year. Rather than unveiling four closely related models, rumors point to a flagship-only September lineup consisting of three premium models: iPhone 18 Pro, iPhone 18 Pro Max, and Apple’s first foldable, widely expected to be called iPhone Ultra. With three premium iPhone options, which will you choose? For the familiar option, iPhone 18 Pro rumors include a smaller Dynamic Island, a 2nm A20 Pro chip, Apple’s C2 modem, longer battery life, and major camera upgrades. The larger display Pro Max could stand apart with a significantly larger battery, while retaining the traditional iPhone design and three-camera system.