Sweetgreen turnaround plan: 5 strategies to drive restaurant traffic and profitabilityFollowing its Q2 2026 earnings report, Sweetgreen executives outlined how the fast casual chain plans to improve operations, increase transactions, leverage AI personalization and refine its growth strategy. Here is what Sweetgreen executives told investors about how they plan to turn the operator around. Instead of relying on technology to fix traffic, Neman framed the company's turnaround around five core operational priorities: operational excellence, food quality and menu innovation, brand relevance, personalized experiences and disciplined, profitable investment. Technology as an operational support toolTechnology initiatives served as supporting news to the central operational narrative rather than standalone solutions:AI & loyalty personalization: Sweetgreen is leveraging its digital ecosystem to re-engage lapsed diners. "We recently launched an AI-enabled personalization engine into test in our CRM channel to understand the lift that we can expect from personalization," Neman said.