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Sportmax: Resort 2027
['Alice Lana Turnbull']
10 Magazine
Sportmax’s Resort 2027 collection is an exploration of structure and ease.
Commanding in its silhouettes but airy in its fabrication, each piece is cut to hang off the body with lightweight ease.
Built for swanning around a balmy climate, the collection is accompanied by a campaign backdropped by a brutalist Italian villa.
An apt choice, the architectural construction of the garments is echoed by the compound’s curved concrete lines, whilst shades of lemon, tangerine and crisp white cut through the images with a sharp vibrancy.
Breathable cotton voile, light organza and airy viscose make for versatile pieces designed to transition from day to night, and from the city to the poolside.