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Fresh Fashion Styles and ‘Great Start’ to Back-to-School Spur Optimism at August FFANY
['Vicki M. Young Stephen Garner']
WWD
Optimism for the new fashion-driven footwear cycle continues to reign high at FFANY Market Week, which ended today in New York.
Even six months later during FFANY Market Week this past June, the excitement for newness didn’t abate.
FFANY Market Week in August includes the annual cocktail party on Tuesday that enabled all attendees and key executives to catch-up once a year on all things connected to the shoe industry.
While black, brown and tan remained the key neutrals, it was the “color story [that] was a lot more exciting and fun” for retailers, brands and buyers alike.
Steven Weinreb, president of Gola USA, noted however that market week was “mixed” for his brand.