PUBG MOBILE announces First In-Game collaboration with Afro Street Pop Artist, Ayomaff

PUBG MOBILE has announced its first in-game collaboration with an African music artist: Nigerian Afro Street Pop artist Ayomaff to launch a new campaign for its Version 4.5 Update across Africa. The partnership introduces “Ya Man,” an original song created by Ayomaff in direct partnership with PUBG MOBILE. The song reflects the energy of African youth and the teamwork that defines the PUBG MOBILE experience. Rooted in African youth slang, the campaign’s central theme “Ya Man, We Move” resonates with many African youth communities, “Ya Man” is a simple expression of confidence, affirmation and victory. PUBG MOBILE contributed the values that define its gameplay, including teamwork, survival and cooperation.