None
EN
The Bahamas Goes to Ohio to Turn Travel Advisors Into Island Ambassadors
['Juergen T Steinmetz', 'View All Posts']
eTurboNews | eTN
CLEVELAND, OHIO — The Bahamas went looking for travelers in Ohio — or, more precisely, for the travel advisors who can influence where thousands of Americans take their next vacation.
For The Bahamas, cultivating travel advisors in this region is therefore about more than one state.
That diversity gives travel advisors something particularly valuable — the possibility of selling The Bahamas more than once to the same client.
Those figures demonstrate something important for travel advisors: The Bahamas is not trying to create demand for an unknown Caribbean product.
Why Travel Advisors Still MatterIn an era dominated by online booking engines and artificial intelligence, an event bringing hundreds of travel advisors together might appear surprisingly traditional.