| BY Ricki Green |BCM Group has acquired specialist SEO and generative engine optimisation (GEO) agency Neural Digital, in a move set to significantly accelerate the growth of its recently launched SearchWorks offering. Launched in January this year, SearchWorks is BCM’s proprietary, data-driven brand visibility platform built on adaptive SEO and GEO models. Neural Digital has built a reputation for delivering SEO and GEO solutions tailored to the unique market dynamics of each client and category. Pahor said the integration into BCM Group was a natural progression following early collaboration success: “Right from day one we have hit the ground running with BCM Group,” he said. “I have known Lukas and Phil for some time, and I couldn’t be happier to be fully integrating the Neural business into SearchWorks and BCM Group.”