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Heineken to Cut Up to 6,000 Jobs As It Moves Forward With AI-Integrated Restructuring Plan
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The Daily Pour
Dutch brewing giant Heineken beat profit forecasts on Wednesday after cutting its global workforce by approximately 3,000 jobs.
Overall sales grew by 1.6%, with the core Heineken brand up 5.3% thanks to demand for recent launches like Heineken Silver and the brewer’s non-alcoholic Heineken 0.0.
Earlier this year, outgoing CEO Dolf van den Brink announced that Heineken was planning to cut approximately 7% of its workforce, responsible for 87,000 employees across 70 countries.
Van den Brink told CNBC that the layoffs — which are now halfway toward initial projections — came “partly also due to AI, or let’s say digitization.”
Heineken isn’t the only company pursuing a drastic restructuring plan.