PIDF will also identify and secure buyers in Northern Pacific markets and negotiate commercial agreements with importers, distributors, wholesalers and retailers. The project supports the export of fresh agricultural produce from Fijian farmers to regional markets while improving access to fresh and nutritious food in Pacific communities. Chief Executive Officer Navitalai Tuivuniwai said the produce had the potential to meet demand in local and Northern Pacific markets. “We see the economic benefits the local farmers will gain through this partnership, as they export their produce to the Northern Pacific market,” Tuivuniwai said. “Through this partnership, we are excited to have PIDF on board in connecting our local farmers to the Northern Pacific market.”