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Honda’s China Slump Got So Bad That Japan Lost The Design Lead
['Brad Anderson', 'Associate Editor']
Carscoops
Developed In China For ChinaGAC Honda AccordIt won’t be teams in Japan that lead the creation of new models.
Instead, GAC Honda will have local teams “living on the ground here every day to define what cars Chinese people want.”
GAC Honda P7A closer relationship is exactly what Honda needs if its China operations have any hope of surviving the local competition.
Last year, GAC Honda sold just 352,000 vehicles in the country, down from a 2020 peak of 807,000.
Through the first seven months of 2026, GAC Honda sales have dropped 53 percent to roughly 80,000 units.