The new two-floor store brings together womenswear, menswear, childrenswear and homeware, as Next continues to invest in its bricks-and-mortar estate. Designed by studio Dalziel & Pow, the new concept features accent lighting and a limited material palette aimed at creating a more residential feel while encouraging customers to spend longer in store. The opening comes as Next continues to expand and modernise its physical retail portfolio. Next is also a potential bidder for luxury department store Harvey Nichols. The store includes a Costa cafe, a dedicated Bath & Body Works concession with its own entrance and direct rear car park access designed to support larger purchases.