Las Vegas, a longtime summer favorite, only climbed 93% by comparison, and Orlando added 69%. Two towns that used to be pit stops are now outpacing markets with tourism budgets far bigger than theirs. Trips to Bozeman are up 450% year over year for Memorial Day weekend. Bookings are up 166% year over year for Memorial Day weekend, the same holiday surge Bozeman saw out west. Bozeman picked up three new nonstop routes for summer 2026, including Austin and Phoenix, cities that had no direct flights to Bozeman a year earlier.