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Audi built the Nuvolari from first sketch to drivable prototype in 405 days
['Harry De Souza', 'A Textbook Nerd With A Soft Spot For Anything Mechanically Quirky', "Gadgets. You'D Think That Driving All These Press Cars Would Keep Me Away Buying New Ones", 'But At', 'Counting', "It'S Not Just A Phase", 'All Posts', 'Dave Mcleod', 'Ben Sel']
Tarmac Life | Motoring | Tech | Experiences
That is all the time Audi needed to take the Nuvolari from a blank page to a car capable of being driven at speed on a high speed test track.
A Different Way of WorkingAnd that’s all because the Nuvolari’s development broke from Audi’s usual structure: rather than passing the project through separate departments in sequence, the company assembled an autonomous team from the outset.
It is also the first series production Audi to carry the brand’s new design language.
Audi positions the Nuvolari not simply as a halo product but as a technological North Star, intended to guide future development across the brand’s portfolio (I’m all for it).
Whether the Nuvolari’s development model influences how Audi approaches future projects is perhaps the more interesting question.