Saga Communications will join UF in marketing the advertising inventory for WRUF-AM and WRUF-FM, as well as providing educational opportunities for College of Journalism and Communications students. In addition to managing commercial sales efforts, the partnership establishes a broad collaborative relationship between Saga and the College of Journalism and Communications focused on student learning, professional development, and innovation across the media industry. “This partnership represents a significant investment in the future of both public higher education and local media,” said Hub Brown, dean of the University of Florida College of Journalism and Communications. “This partnership gives Saga an opportunity to collaborate with one of the nation’s premier journalism and communications programs while creating meaningful experiences for students. (DISCLOSURE: Saga Communications is the parent company of 352Today.)