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EN
Police raid Starbucks’ South Korean HQ over ad campaign that evoked massacre
['Kiley Wren']
WHEC.com
SEOUL, South Korea (AP) — South Korean police raided the headquarters of Starbucks’ local operation as part of an investigation into a controversial marketing campaign that was perceived as defaming 1980s’ pro-democracy movements.
Investigators searched the Starbucks headquarters in southern Seoul on Tuesday, police said Wednesday.
Police gave no further details, but South Korean media reported investigators also were sent to the residences of Starbucks executives.
The public outrage prompted Shinsegae Group, which owns a 67.5% stake in Starbucks Korea, to cancel the campaign within hours.
Starbucks Korea closed all of its stores nationwide early on June 22 for mandatory history and social sensitivity training.