Ford's been drip-feeding us information about its upcoming budget-friendly electric pickup, and the Universal Electric Vehicle platform on which it will run. The new truck is called the Ford Fathom, it starts at $29,945, and I already want one. Its MSRP sits at $28,350 before a $1,595 destination charge, making it technically the cheapest Ford you can (eventually) get your hands on. The Maverick may have a lower MSRP, but its higher destination charge makes it $45 pricier. As the site's resident Slate fangirl, I'd have a hard time picking that truck over the Fathom.