After nearly six decades of helping people make cool memories, ICEE is introducing a new annual tradition. Timed to celebrate the final days of summer before the back-to-school season, National ICEE Day will return every August. To mark the inaugural National ICEE Day, ICEE has collaborated with Walmart Fuel , Krystal , Urban Air Adventure Park , AMC Theatres and Regal Cinemas to offer a small free ICEE at more than 1,800 participating locations nationwide on Aug. 18, while supplies last. Here’s how to take part in the first National ICEE Day:Enjoy a Small Free ICEE: Visit a participating Walmart Fuel or Krystal location on Aug. 18 for a small free ICEE, no purchase necessary. National ICEE Day builds on that legacy by giving fans one more reason to celebrate each August.