| BY Adam Shaw |MAD STARS has unveiled the Marketing track and the first wave of speakers for its 2026 conference. The Marketing TrackThe track comprises seven sessions, including a keynote by Rajamannar and six sessions exploring how brands can build distinctiveness and drive sustainable growth. Drawing on the concept of quantum marketing, he will outline why marketing must be completely reimagined and reinvented for the immediate future. Deep Chhabria, APAC Creative Lead for Marketing Partnerships at Netflix, will present “It Takes Two to Trend.” MAD STARS 2026 will take place from 26 to 28 August in the coastal city of Busan, South Korea, with events held at SIGNIEL BUSAN and across the Haeundae area.