Markets tend to be managed on an individual basis rather than clustered together, with local knowledge prioritised over cross-border synergies. The latter has been a maverick for many years with a well-deserved reputation for frugality. Their product strategy is also unusual with larger engines than is typical and a delayed entry into the BEV market. Mazda thinks differently, with some of their NSCs having fewer than 10 people. I’m hoping for a strong attendance from the manufacturers and major distributors at the Paris meeting, and a good debate and discussion afterwards.