How digital signage done right can boost fan experienceDigital signage can play a starring role at big events if displays provide accurate and reliable information. The FIFA World Cup 2026 tournament, which marked the first men's tournament hosted in the U.S. since 1994, ignited a slew of digital signage network and digital display deployments. Such global sporting events require keeping digital signage content and information accurate and reliable when engaging with fandoms in the quest to elevate the spectator experience. Digital Signage Today reached out via an email interview to Daniel Verbsky, senior key account manager, transportation, at LG Electronics USA. What are some common missteps brands and companies make when managing digital signage content and reliability?