‘Balan: The Boy’ has crossed 100 million viewing minutes on Zee5 within days of its OTT premiereWithin days of its OTT debut, ‘Balan: The Boy’ has clocked 100 million viewing minutes on Zee5. The emotional coming-of-age drama has found viewers beyond Kerala as well, thanks to its availability in Malayalam, Tamil, Telugu and Kannada. Zee5 celebrates the milestoneReacting to the film's performance on the platform, Lloyd Xavier, Business Head, Tamil & Malayalam, Zee5, said the response reflects the growing popularity of meaningful regional cinema. "It is incredibly heartening to see audiences embracing ‘Balan: The Boy’ with so much love on Zee5. With its strong OTT performance, ‘Balan: The Boy’ continues to attract viewers across different regions.