It’s a short-form video world after all. Separately, Disney announced a “first of its kind” content-sharing deal with TikTok, the company’s next move to find the cutting edge of culture after its ill-fated IP-licensing deal with OpenAI’s Sora video generator went kaput earlier this year. Ads need eyeballs, and eyeballs, as everyone knows, can’t be peeled away from short-form video. Disney+ “Verts” have thus far been created by an in-house team. With its new partnership, TikTok creators will now have legal access to Disney assets such as characters or movie scenes, and Disney will showcase “thoughtfully curated” TikTok content on Disney+ Verts if creators opt in to the feature.