White Label Storage, which offers third-party management and other services to the self-storage industry, has launched ECRI Hub, a proprietary software tool built to optimize and de-risk existing-customer rate increases (ECRI). ECRI Hub offers built-in guardrails and automated effective-date logic, protecting self-storage operators from tenant disputes and regulatory exposure. “By building our own tool, we directly reflect our operational core and value of [White Label Storage] management. Related:Self-Storage Building Supplier Central States Manufacturing Promotes Melissa Dunson to VP of Sales and MarketingIn addition to third-party management, White Label provides an in-house call center as well as marketing and revenue-management services. Source: White Label Storage, Introducing the ECRI Hub, Our Solution for Better Rate Increases